Week 11 ETHICS & SUSTAINABILITY p.5

This chapter takes the fragmented but continuous example of the government trying to get more people out of cars and walking as an example, towards a feasible and sustainable development, only when the "socialization" of behaviour change occurs, that is, when the behaviour is expected This happens only when social normalization becomes a habitual behaviour and minimizes or eliminates any structural and behavioural obstacles to this expected change.[1]

we also consume: we buy newspapers and books, we go to university and do 5 courses and degrees, we produce and read the information on websites, through computers and other devices, and use up many services associated with expanding our knowledge or understanding each other and the world (McCracken, 2008). But consumerism is always bad, hardly increasing our well-being, and it is catastrophic for the planet. , Even to layout the gaps in life and issue a social statement about yourself. Consumption is often driven by the desire for more precise control of the environment and what we like to do. We are frustrated with certain functional limitations or malfunctions of one or more devices. Therefore, when the related device is still working, we often buy another device to replace it. We may want to replace those that do not work well or have certain functional limitations with what we think can be replaced. For many of us, this functional impulse is usually perceptual rather than real reaction. [2]

For aesthetic or emotional reasons, we are attracted to many things, places and experiences: we like the look or feel of something, which prompts us to buy it. Gifts, rewards, items or clothes seem to be special signs of events or relationships that are important to us. They may belong to this category and maybe more important than any other category. As this implies, perceived value and more than one thing seem to strengthen the self and play a crucial role in consumption, because many consumptions start with a strong belief in our inadequacies. [3]

If walking is regarded as the kind of policy required for "behaviour change", a model of infrastructure and design changes does require a large number of incremental policies and planning interventions, gradual cost-related restrictions on driving, calm traffic or reduced speed And more thoughtful urban design, including adequately funded policies and infrastructure changes to facilitate walking and public transportation options. [4]

If the infrastructure does not exist, or the option to do so is too difficult, dangerous, expensive, or inconvenient, we cannot really expect more people to decide to walk to work, ride a bicycle, or even take a bus passage. It must be in a specific environment, within a specific time period, through mutual closeness and the presence of people who support each other, and learn in a new practice, through direct experience to learn its benefits. It is good to learn the misinformation brought about by many “unsustainable” activities in our consumer culture through effective knowledge and understanding of commercial derivatives.[5]

Tutorial
Zero waste helps us to re-examine the relationship with things, this way seems to be progressive and anti-consumption. Zero waste is an ethical, economical, efficient and visionary goal designed to guide people to change their lifestyles and practices to mimic a sustainable natural cycle in which all discarded materials are designed to be used by others Resources.

Zero waste refers to the design and management of products and processes to systematically avoid and eliminate the quantity and toxicity of waste and materials, and to protect and recycle all resources without burning or burying them.
Zero waste is difficult to maintain. Without a zero-waste storage store, you cannot buy things like rice, dried beans/lentils, pasta and other staple foods. Although the zero-waste storage stores are very good, their item selection is still limited and we cannot find everything. Fortunately, it's not too far away from me, but it still takes 30 minutes to fill a heavy glass container and limits the quantity I can buy. If there are no people near you, it means carrying glass jars and big bags of ton-cups on buses and trains, which is impossible for everyone, or of course driving has other sustainability issues.
Unfortunately, in most grocery stores, you will not find foods that do not contain plastic.

Writer: Pentakill
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[1] Crocker, Robert. “Somebody Else's Problem: Consumer Culture, Waste and Behaviour Change: the Case of Walking.” Essay. In Designing for zero waste: consumption Technologies and the Built environment. London: Routledge, 2011. p.1.
[2] Ibid., 2-3.
[3] Ibid., 4-6.
[4] Ibid., 10.
[5] Ibid., 13-14


Bibliography
Crocker, R. (2011). Somebody else’s problem : consumerism, sustainability & design. Sheffield, Uk: Greenleaf Publishing.

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